Meet Our Ambassadors
When is it you feel most alive? What is it that recharges you? What would you do if you had nothing else in the world to do?
Passenger exists to inspire more of us to spend time connecting with nature, our passions, and doing the things we love in the places we love. We have a name for it: Escapism. The endless pursuit of wellbeing and good vibes in the outdoors.
Our ambassadors are out there living it, inspiring folk to find their meaningful escapism, however that looks to them.

Somewhere Wilder
Long-time followers will know Somewhere Wilder. A ragtag crew of Leo & Frida (people), Henry & Wally (dogs) and their ever (un)reliable Landrover Defender. Roaming across the UK and Europe, finding escapism in far-off peaks and troughs of the French Pyrenees, Scottish Highlands and Norwegian snowscapes.

Morgan Chinn
High altitude(r), powder chaser and purveyor of stoke. Morgan Chinn is a self-proclaimed Pacific Northwest ‘creature’, leaning left of the 9-5 to pursue a backcountry route as part of the National Ski Patrol. To initiate her into ‘The Made to Roam’, Morgan drove out to Descend 10 for a preview of the road ahead.

Sam Jones
Maker, creator and thinker-upper(er) of good eats, we welcome Sam Jones (AKA @nomeatdisco) to the Ambassador team. A local legend, plant-based and mushroom mad, well-acquainted with the roam after cooking up a storm, playing the classics and getting a groove on with us at Big Feastival.
Meet Our Community Groups
"This is what true allyship in the outdoors looks like: not just saying everyone is welcome, but actively removing the barriers that keep people from coming.”
Toni-Ann Murphy, Touch Grass
Built around connection - with nature, each other, and the outdoors that inspires us. Our community groups are all about belonging, good vibes and shared escapism.
From The Journal

Pocket Guide: 11 Dream Destinations for the Bikepacking Bucket List
The best thing about any bucket list? It's never really finished. Each adventure opens the door to three more possibilities, every route map reveals new opportunities, and every conversation with fellow travelers adds another pin to the mental map.

Following Tracks: Mont Blanc In A Bonnet
If you've been following along for a while, you'll know all about Passenger ambassadorLise Wortleyand her journey to climb Mont Blanc in a bonnet, following tracks left by Henriette d'Angeville almost two centuries ago as part of her projectWoman With Altitude.

Camp Letters: In Search of Queer Joy with Touch Grass
“Reverie wasn’t just a retreat, it was a reminder. That queer joy is not a niche thing. It doesn’t have to exist on the margins, or in hiding. It can take up space in the woods. It can echo through fields during a sack race. It can float lazily down a river on a floatie.




